AquaVault is a travel-friendly security brand known for clever, portable anti-theft solutions. As traffic and interest increased, they wanted to ensure their site experience didn’t hold back conversion potential.
We helped them move beyond surface-level fixes to create a clean, persuasive product experience that drove measurable results.
Results
The Challenge
AquaVault came to us with a clear goal: improve conversion. While they had previously worked with CRO teams, their site hadn’t gone through any true A/B testing — just a series of basic updates that lacked proof of performance.
Their product pages were cluttered, inconsistent, and confusing — with multiple Add to Cart buttons, unclear volume discounts, and mismatched widgets that diluted trust and added friction.
The Strategy
We focused on transforming AquaVault’s product experience from noisy to conversion-optimized. Here’s how:
- Redesigned product pages to clearly surface key selling points and organize volume discount offers with clarity.
- Built high-performing landing pages specifically for paid traffic — integrating urgency elements like countdown timers to drive action.
- Simplified purchase paths by removing distractions, clarifying pricing, and aligning design with user expectations.
In just weeks, AquaVault saw major lifts in conversion rate, revenue per visitor, and add to cart engagement — all from clean, strategic changes based on real user behavior.
Ready to Turn Site Traffic Into Sales?
If your site feels busy but not effective, we can help clarify your message and convert more visitors — just like we did with AquaVault.